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So, who are we?

Our Team

We are a seasoned, savvy team of financial professionals who have built their careers on their reputations and relationships. Do we know how to work a spreadsheet? Absolutely. But that's not where our most powerful work lives. It's not even what we're most proud of.

Margaret R. Price, CFP® Photo
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Margaret R. Price, CFP®

Managing Director | Financial Advisor

Margaret Price, CFP®

Managing Director | Financial Advisor
mrprice@rwbaird.com
907-677-8300

Focus

Before Maggie began her career in financial services, she worked in Montana in the social services industry. It was while working with individuals who were unprepared and ill-equipped to deal with the many financial obstacles in life that Maggie found a passion for education and planning for individuals, families, and institutions.

Background and Experience

Maggie was born and raised in Arizona and graduated from Montana State University with a Bachelor of Science degree. She began her career in financial services in 1983 and strongly believes that continuing education, formal and informal, is the key to helping others succeed.

In her work with individuals, families, and institutions, Maggie has seen both successes and failures. These experiences inform every client interaction, with the primary goal of helping clients achieve their life dreams. She also holds the CFP® designation to ensure she is offering the best, most contemporary information and advice to her clients.

Prior to joining Baird in 2017, she began her career at Foster and Marshall and then worked at Wells Fargo Advisors or predecessor firms. She has stayed the course, through many changes at the helm. Always in search of what is in the clients’ best interest, she led her team and clients to Baird.

Personal Life

Alaska is home base for Maggie, but she enjoys exploring and traveling with her husband Mike and daughter Anna.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

Sarah K. Springer, CFP®, CDFA® Photo
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Sarah K. Springer, CFP®, CDFA®

Managing Director | Financial Advisor

Sarah Springer, CFP®, CDFA®

Managing Director | Financial Advisor
sspringer@rwbaird.com
907-677-8300

Focus

Sarah focuses on retirement, investment and income planning with high net worth families and individuals. She also specializes in assisting women in transition. Sarah has her Certified Divorce Financial Analyst designation which allows her to help individuals and couples going through or contemplating divorce by providing valuable insight into the financial issues surrounding divorce, such as taxes, pension plans, healthcare coverage, stock option elections, and more.

Background and Experience

Sarah began her career in the financial services industry over 20 years ago and has extensive experience and passion helping others to achieve financial freedom.

Sarah was born and raised in Alaska and graduated from Dimond High School. She achieved dual degrees in finance and marketing from Gonzaga University in Spokane, WA. Mrs. Springer holds the CDFA® and CFP® certification.

Sarah has far-reaching experience in the capital markets. She lived and worked in Boston, MA at a world class bond management shop and gained in-depth knowledge of the taxable and municipal bond markets and management. Sarah also worked at an equity management firm before becoming a financial advisor.

Mrs. Springer's career as a financial advisor with The Planning Group of the Northwest started in 2002. Sarah enjoys working with families and women to tackle tough financial obstacles and to help clients achieve their personal and financial goals.

She has a passion for learning and meeting new people, which has taken her all over the world. She has lived and studied not only in Alaska, but in Europe, Boston, Washington and Colorado.

Personal Life

Sarah lives in Fort Collins, Colorado with her husband, Ben, and two sons, Andrew and Sam. She is board member of the University of Alaska Foundation Finance Committee. Sarah also sits on the Executive Committee of YoungLife® of Northern Colorado. Sarah currently is the Past President of the Baird Womans Advisory Council and a council member of ASCEND. She is very active in her community and volunteers in her sons’ classrooms and at her church. Whenever she has a free moment, she enjoys yoga, hiking, and cooking.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

Grant F. Shearer Photo
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Grant F. Shearer

Managing Director | Financial Advisor

Grant Shearer

Managing Director | Financial Advisor
gshearer@rwbaird.com
907-677-8300

Focus

Grant is passionate about helping others with their pre and post retirement planning to make wise financial decisions and pursue and achieve their goals in life.

Background and Experience

Grant started working in the financial services business in 1987 as an intern and has passionately been helping people to maximize the one life they have to live ever since. Having spent 31 years in this profession, Grant has seen what creates long term success and is passionate about helping clients create the success they desire.

Grant was born in Seattle, WA and raised in the heart of Silicon Valley in Los Altos, CA. His passion for helping others achieve their goals began in his late teens and early twenties while traveling all over the world. Over the course of a decade, Grant visited six continents and 28 countries including India, China, Morocco and Ukraine. During these travels he saw tremendous poverty and its consequences and wanted to find a way to help others to live their ideal life.

While achieving a degree from California State University, Chico he continued to travel internationally and also had the opportunity to ride his mountain bike across the United States where he saw individuals struggle day to day with finances.

Personal Life

Grant moved to Alaska in 2007, from California, and loves spending time outdoors with friends and family. He is an avid downhill skier and runner, and has run the New York City Marathon five times. His passion for helping others has not faded and he continues to help fund education for children living in poverty. He lives in Anchorage with his two children, Stefan and Sofia.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

Rachel K. Bunnell, CFP®, MPAS®, CDFA® Photo
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Rachel K. Bunnell, CFP®, MPAS®, CDFA®

PWM Financial Planner | Financial Advisor

Rachel K. Bunnell, CFP®, MPAS®, CDFA®

PWM Financial Planner | Financial Advisor
rbunnell@rwbaird.com
907-677-8300

Focus

Rachel works with individuals and families to help them make the most of their time today and determine what their assets look like tomorrow. This allows them to spend their most precious resource, time, living their ideal life.

Background and Experience

Rachel was born in Utah and raised in Iowa. She has always had a passion for learning and adventure leading her to Alaska when she was 18 for college. She obtained her Bachelors of Science in Marine Biology from Alaska Pacific University where she studied the giant pacific octopus and shrimp in Prince William Sound.

Rachel joined the Planning Group of the Northwest in 2007, beginning her career in the financial services industry. In 2012 she earned her Certified Financial Planner (CFP®) designation and in 2014 graduated with a Masters in Personal Financial Planning (MPAS®) from the College for Financial Planning. In 2019, she earned the designation Certified Divorce Financial Analyst (CDFA®), allowing her to assist individuals and separated couples as they navigate the financial aspects of divorce; she wishes to help them make the best financial decisions possible in an already difficult circumstance.

Personal Life

Rachel has fallen in love with Alaska and has made it her home. She enjoys spending time with her husband, Luke, her son, Ryker, and their two dogs, Corbie and Trigger. Whenever possible, she and her family love to spend time in McCarthy, AK where her husband was raised. 

Rachel’s passion for helping others extends outside of the office. She is a member of the Anchorage Estate Planning Council, is the Treasurer for the Alaska Sea Life Center and volunteers her time to 100+ Women Who Care Anchorage.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

Kristina L. Wright Photo
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Kristina L. Wright

PWM Team Lead

Kristina L. Wright

PWM Team Lead
klwright@rwbaird.com
907-677-8300

Focus

Kristina provides supervision and support to financial advisors, branch associates and clients. She strives to always do what is right and in the best interest of the client to help them through the many transitions in life. Her love for teaching and helping others to become their best selves is visible in all her actions.

Background and Experience

Kristina found her passion for helping others through her work as a teacher. She was born in Louisiana and raised in Wasilla, Alaska. She received a bachelor degree in education from the University of Alaska Anchorage and spent seven years with the Anchorage School District. She not only guided students in the classroom, but also helped students transition from Bush Alaska, home schooling, and alternative schooling, thrive in their new environment.

As a Physical Education and Health teacher, she understood the power and importance of a team working towards a common goal and brings that understanding with her in all aspects of her work and personal life.

Kristina began her career in the finance industry in 2011. She holds the FINRA Series 7 & 66 licenses and is working toward her Series 9, 10, and CFP®.

Kristina’s desire to meet clients where they are in life and help them succeed makes her an invaluable member and leader of our team and resource to our clients.

Personal Life

Kristina has an incredible passion for helping others and is very involved in her community and loves to volunteer. She loves spending time exploring Alaska, whether it be fishing, camping, boating, skiing, snowboarding, and some occasional golfing. She lives in Wasilla and has two children, Pearson and Lewis.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

Tim R. Frey Photo
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Tim R. Frey

Senior Client Specialist

Tim R. Frey

Assistant Vice President | Senior Client Specialist
tfrey@rwbaird.com
907-677-8300

Focus

Tim assists clients and his fellow team members in all operational needs. He strives to provide clients with clarity and peace of mind through listening, researching and delivering concise and informative answers and solutions.

Background and Experience

Tim began his career in the financial services industry 13 years ago. He graduated from Whitworth University in Spokane, WA with a B.S. in Computer Science and Business Management.

Tim was born and raised in Oregon and graduated first in his class from Aloha High School in Beaverton, OR where he not only achieved academic success, but was also a team player on the football and track team.

Tim’s passion for helping others developed during his role as Financial Vice President for the Student Union while at Whitworth University. He obtained his first license in 2006 as an Investment Consultant prior to moving to a Sales Supervisor role in 2012. He then joined The Planning Group of the Northwest in 2016.

Tim currently holds the FINRA series 7 and 66 licenses, as well as the Series 9 & 10 supervisory registration.

His comprehension of operational processes and his desire to understand various aspects of a situation so he can accurately communicate the solution to clients and colleagues make him an invaluable member of our team and resource to clients.

Personal Life

Tim lives in Anchorage with his wife, Melissa, and their two children, Jonathan and Anna. He is actively involved in his community and volunteers in his church. He enjoys spending time with his family, biking, hiking and playing the guitar.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

Hunter Johnson Photo
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Hunter Johnson

Senior Client Specialist

Hunter Johnson

Senior Client Specialist
hjohnson@rwbaird.com
907-677-8300

Focus

Hunter assists clients and team members in the realm of advanced planning and insurance. He is currently pursuing his CFP® designation to deepen his knowledge of financial planning to better serve clients of The Planning Group.

Background and Experience

Hunter graduated from the University of Alaska Anchorage, with a degree in Computer Systems Engineering. After graduating he joined Baird's prestigious Foundations Program and relocated to Milwaukee, Wisconsin where Baird headquarters is located. The program taught him how to effectively work along side subject matter experts and leverage their services to elevate the client experience. Hunter is excited to be back in his home state and looks forward to working with the clients of The Planning Group.

Personal Life

Hunter enjoys the Alaskan lifestyle and every outdoor activity. He is Unangax (Aleut) and has ambitions of being a mentor and leader in his community. Now that he is out of school, he is relearning how to play the ukulele and guitar, something he enjoyed doing when he was younger.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

Grant Humphreys Photo
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Grant Humphreys

Client Assistant

Grant Humphreys

Client Assistant
ghumphreys@rwbaird.com
907-677-8300

Focus

Grant assists clients and his fellow team members in all operational needs. He strives to provide clients with exceptional service by listening and understanding their needs. 

Background and Experience

Grant is beginning his career in finance with Baird and comes to us with a background in civil engineering. He is currently an MBA candidate at The University of Alaska, Anchorage and holds a B.S. in civil engineering from The University of Notre Dame. With a passion for helping to build strong foundations, Grant is excited to work with our clients and be a part of the Baird team.

Personal Life

Grant lives in Anchorage and is actively involved in his community as well as in various clubs. He enjoys hiking or cross-country skiing depending on the season, fishing, and spending time with his family.


ABOUT BAIRD

For 100 years, Baird has been a strong, stable and trusted financial partner across generations and market cycles.

Being privately held and employee-owned has enabled us to keep our clients’ interests first and think long-term about the way we run and grow our businesses. In addition to Private Wealth Management, we offer Asset Management, Investment Banking/Capital Markets and Private Equity services through our offices in the United States, Europe and Asia.


Location

3800 Centerpoint Drive
Suite 1120
Anchorage, AK 99503

Contact

pgnw@rwbaird.com
PHONE: 907-677-8300
TOLL-FREE: 800-819-9227
FAX: 907-677-8350

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